Although you may be required to write a marketing budget for a boss, a bank or even because you think “you have to do it”, the smart, truly professional hospitality marketer will embrace the whole process. 

 

The real reason you’re doing a marketing budget is the same reason why you create a budget for your personal life.  You want to allocate what you will spend money on, and know what your limits are.  By taking the time to do this in advance, you’ll reap huge rewards once you start using your marketing budget.

 

The most useful type of hotel marketing budget is a combination of a historical based budget and the zero based budget process.  By reviewing the trends of expenses in the past (borrowed from the historical method) and looking at each expense anew (from the Zero Based Budget), you’ll be able to get the most accurate numbers for your budget.

 

In this low-cost but powerful Ebook, "How to Easily Create a Hotel Marketing Budget", author Thom Finn walks you through the step by process to create a marketing budget that will not only impress the boss- but will more importantly work for you!

 

 

 

"How to Easily Create a Hotel Marketing Budget" covers:

• WHY should I have a hotel marketing budget
• How do I set one up
• What forms do I use to set up a good hotel marketing budget
• And what percentages of a hotel marketing budget should go to marketing.

 

"I was a little skeptical that a few excel spreadsheets could give me what I wanted- but the downloadable templates were exactly what I was looking for.  They were thorough yet simple enough so my team could use them.  They didn't have to be spreadsheet wizards.  Plus, the Ebook did a great job explaining some basic budget concepts.  I especially like the section explaining "% of revenue"."  - Kelly Brown, Director of Marketing, The Washington Hotel

 

 

In addition to the step by step guide, and some great advice from one of the world's best experts on the subject, the "How to Create a Hotel Marketing Budget" includes easy to use downloadable templates including:

1. An actual hotel marketing budget spreadsheet in Excel you can quickly customize to make your own
2. The invaluable break even analyzer to know up front if a marketing strategy will work…
3. The one of a kind- Return on Investment Calculator that lets you see precisely what return on investment all of your strategies are giving you
4. Can't decide which marketing strategy to use?  The strategy selector logically guides you through this confusing decision process so you can quickly determine THE best strategy to use

 

Click here to order "How to Create a Hotel Marketing Budget"

 

 

This current book, written by a hotel marketing person, isn't just a bunch of articles with fluffy, useless advice, but it's a step by step guide that walks you through the easy process so you can easily create a budget that works!

 

• What % should I use to set up a good hotel marketing budget?
• What must be included in a hotel marketing budget?
• What should NOT be included in a hotel marketing budget?
• I need a marketing budget done FAST!

 

Not sure if it's worth the $49 USD?  Take a sneak peek at the book here….(link to table of contents)
Educational books that are this specific typically run around $200.  AND…there is no other product available you to that covers the specific subject of working with motel marketing budgets.

In the book, you'll learn how the most important user of your hotel marketing budget is you- the person using it.  But it also gives some valuable tips on how to create a budget for a General Manager, Owner, Management Company or the bank/lender.

 

How would you like to have some kind of idea if a marketing investment will pay for itself before you commit to it?  To find out if the $4500 direct mail campaign will give the revenue goal you have for it? 

 

The "How to Create a Hotel Marketing Budget" FINALLY addresses this issue head on, and provides you a template that you and your team will be able to use over and over again.

 

The reason most people shy away from hotel marketing budgets is that no one ever showed them how to create one.  There are countless articles out there with some fluff and advice, but no where is there a step by step guide on how to create one.  And similar books from the big shot consultants go for about $850.

 

Click here to order and immediately receive your "How to Create a Hotel Marketing Budget" and you could have your budget done in one day.

 

 

If you are an owner, General Manager or director within a Management Company, give some thought to ordering "How to Easily Create a Hotel Marketing Budget" for your team.  It's guaranteed or your money will be hospitably refunded.   And once the budget is created, you and your team will learn the step by step process for how to compare actual performance of your property against the budget, and what to do when these two important numbers don't match up.

 

 

There a handful of articles currently on the website but after about 45 seconds, you can see these are pretty fluffy and don't give you the specific steps of how you create a useful hotel marketing budget with step by step instructions and over 15 inside tips. 

 

As an added bonus, you'll get 3 really useful templates that you'll be able to start using 5 minutes after you download them.

 

"How to Easily Create a Hotel Marketing Budget" is shareable within your office.  Compare this with the outdated single user software that you have to pay about $800 for….

 

 

Ordering is simple.  Just click the order button, fill out the secure pay pal information and in about 5 minutes, you'll have access to the full 40 page book AND the templates.

You'll also learn how to improve upon your marketing budget throughout the year by some easy ways to analyze performance and make some fast course corrections to ensure revenues and profitabliity.  There's also some real gems from an insider expert with years of experience on how to increase or decrease the amount you are spending on your marketing budget quickly-so you are not condemned to living with a mistake for a full year.

 

This one of a kind instructional manual appeals to a few different kind of hospitality professionals:

*  Hotel/Lodging Directors of Sales, Directors of Marketing
*  General Managers of Limited Service Hotels
*  Franchise Service Support Members that want to give their franchisees a really useful tool
*  Entrepreneurs and Investors who want a crash course in what goes into a solid hotel marketing budget

But it's not for everyone.  This eBook is not recommended for general hotel operations, as its uniqueness is its focus strictly on hospitality marketing budgets.  And hospitality professionals who have no interest in creating a useful and meaningful tool that will improve their profit, should not waste their money.

Some of the more popular sections of the $49 satisfaction guaranteed book are:

• The difference between a superior hotel marketing budget and an average one
• What role should electronic hotel marketing play in today's budgeting
• How am I supposed to use my budget once I created it

 

All without buying or messing around with expensive software.  

By ordering within the month, you'll also receive these upgrade offers for no extra charge:

 

 

And only $49 USD, the book is completely guaranteed.  The 12 chapters, the 4 downloadable spreadsheets, and the 3 bonus chapters can be yours in about 90 seconds.  Click here to get started.